Why
I was embarrassed to share my response with the group when I was asked the above question as a teenager and again when I was in my twenties.
My answer was the same both times, but each time my answer felt like a cop-out to me. I thought it lacked creativity, it lacked individuality. Other people’s answers spoke to their passions in life. My answer made it look like that I had to borrow other people’s passions. But it was the only answer that was honest; so, despite my embarrassment, I shared my answer:
If money were no object, I would find people who are really passionate about a subject, or a sport, or a hobby, or a job and I would spend a week learning about their passion from them. I would ask questions, listen, and learn from the expert. Then, I would try out what they taught me, fail, ask questions, tweak, and try again.
I followed my answer throughout my late teenage years, through my twenties, and I still do this today. My favorite thing to do in life is to find the expert who wants to teach others, then learn from him or her. It’s how I’ve learned to ski, camp, hike the Grand Canyon, run a marathon, bike across Iowa, mother my two sons, sky dive, and get better at my day job.
Writing The Best Seller is me continuing to follow that honest answer. I am not The Best Seller. But, after spending five years working through the content with a sales expert who is The Best Seller, who is passionate to teach others his sales process, I’m becoming The better Seller. With a few years of practice, I might be in range of The Best Seller.
If you’re wanting to get better and want to become Best, then this is the book for you.